How CPGs are Adapting to Changing Consumer Preferences
Consumer preferences for food are rapidly changing. From how it’s grown, to how it’s made, what it’s made from and how it tastes, consumer awareness of what we eat is higher than ever before. Given recent and future changes to these preferences, food companies must adapt to working with new ingredients, supply chains and messaging in order to remain relevant. During this month’s Food & Agriculture Deep Dive webinar we focus on how major food CPG companies are working to support their customers’ changing needs while meeting the challenges and opportunities of an evolving food system. Our panelists include experts from Hershey’s, ASR Group, Bonumose and others.
iSelect’s Deep Dives bring together the leading innovators and thinkers in agriculture to examine the trends that are shaping the market. This month we polled our attendees to determine: Which of these food trends will have the greatest impact on consumer demand over the next five years?